2025
Finance, Technology

Agency: Lulsens Consultancy, London, UK

The Global Finance & Technology Network (GFTN) is a Singapore-based organisation advancing inclusive and resilient financial systems through technology, global collaboration, policy advisory, digital infrastructure and fintech investment.

Led the comprehensive redesign of the GFTN website, translating Lulsens Consultancy’s new brand architecture into a cohesive and scalable digital experience. This included defining the design system across templates, modules and components, alongside detailed micro-animation guidance to enhance usability and engagement. Working closely with the Lulsens team, all outputs were fully aligned with GFTN’s refreshed identity and strategic growth objectives.